I’m a senior art director with 15+ years leading work from first reference to final delivery. Agencies and brands bring me in to own the visual strategy and execution: the research and direction boards, the storyboards and animatics that prove a film before it exists, the style frames and look development that lock a world, and the design systems a team can execute against, across sports, music, beauty, and consumer tech.

Direction is a people job as much as a craft job. I present work to clients and senior leadership, direct designers, animators, and freelancers through production, give the kind of feedback that makes work better without making it mine, and hold the brand standard while pushing past it.

My edge is range and speed: fifteen years of hands-on craft give me the eye, and AI gives me the velocity, so I can explore more directions and move from concept to finished assets in a fraction of the old time, without ever dropping the professional bar. The direction is always mine; AI is the tool, not the shortcut.

I work fully remote and collaborate closely with creative directors and cross-functional partners in product, marketing, and engineering, taking a brief from idea all the way to launch.

A lot of my ideas start outside the studio: on a trail, in a conversation, or while chasing a melody.